Weaving the Future

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New Idea Design Studio

A Legacy of Fabric Innovation.

For two decades, New Idea has been the creative force behind novelty women's fabrics, trusted by premier fashion brands across the US and European markets.

"Creating value for customers is the only value for which we exist."

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New Items Quarterly

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Years of Experience

The New Idea Difference

Our philosophy is built on three pillars that ensure your creative vision becomes a reality.

01

Seasonal Innovation

We update our collection with 200-300 new items every quarter, inspired by the season's most popular color schemes and trends.

02

Rapid Sampling

Approximately 80% of our new items have sample yardage available immediately, with extensive color cards for designers to choose from.

03

Proven Expertise

With 20 years of cooperation with top brands, we have rich experience in quality control, brand philosophy, and professional problem-solving.

Curated Collections

We specialize in a diverse range of high-quality fabrics, meticulously designed to define the future of women's fashion.

Yarn-Dyed & Blends

Featuring new TRS yarn-dyed stripes and plaids, alongside exquisite blends of Cotton, Linen, Tencel, and Rayon.

Novelty Structures

Explore unique Cotton and cotton-blend structures, plus special TRS & Poly compositions for unparalleled texture.

Jacquard & Textured

Intricate woven jacquards, delicate clip and burn-out fabrics, and sophisticated knit jacquards for statement pieces.

Woolen & Tweed

A curated selection of beautiful woolen and tweed fabrics, perfect for creating timeless, elegant outerwear and suiting.

Quarterly Innovation

Every quarter, we release 200-300 new items, inspired by the season's most influential color palettes and trends.

Rapid Development

With 80% of new items available for sample yardage and extensive color cards, we empower designers to bring visions to life.

Our Global Reach

Our fabrics travel the world. We have established a robust export network, primarily serving the world's most dynamic fashion markets.

  • The Americas
  • Europe
  • Southeast Asia
World Map

Trusted by Global Leaders

We are proud to be the fabric partner for many of the world's most recognized fashion brands.

U.S. CUSTOMERS

EUROPEAN CUSTOMERS

DOMESTIC CUSTOMERS

Let's Create Together.

Ready to start your next collection? Reach out to our team to discuss your fabric needs or to request samples.